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Proteam
2021
Proteam is an original Indonesian sports equipment manufacturer company that sells sports ball in general and now move on to sports equipment.

Objective: With a vision to help kids and amateurs work out better, they manufacture high-quality products at reasonable prices. In addition to sports items and equipment, they also aim to develop sportswear and sport lifestyle products to support a more holistic and stylish active lifestyle.
Solution: Using Proteam's previous vision of supporting amateurs to exercise better, we are helping Proteam to further communicate those goals. We propose a new brand core idea, namely "greatness is everyone’, with hoping that sportsmanship and discipline are mental that must be keep whoever we are and wherever we are, be it in the office, home, school, etc.
© Mahardhika, Strategic Brand & Market Consulting 2025